At the beginning of this year, when launching Bing, Nadella had stated his intention to compete with Google in the search space. He had even referred to Google as an ‘800-pound gorilla’ in the market.
Microsoft’s CEO, Satya Nadella, has often praised Google. Recently, during his testimony in the US antitrust trial against Google, Nadella stated that Google’s search engine is superior to his company’s Bing. He also expressed his commitment to making Bing even better. Nadella has also commended Google’s AI Chatbot Board.
“Google Benefits in the Search Engine” – Satya Nadella
At the start of the year, when launching Bing, Nadella expressed his intention to compete with Google in the search space and likened Google to an ‘800-pound gorilla’ in the market. In an interview with Matthias Dopfner, CEO of Insider, Satya Nadella described Google’s board as a competitive product. He stated that when it comes to the online search space, the company led by Sundar Pichai has some structural advantages.
Nadella told the board, “The board is already a highly competitive product. They have a new model with Gemini. Google has several structural advantages. They already have market share, they control Android and control Chrome. I always say Google makes more money off Windows than Microsoft does. It ties us to the ground.”
When asked about competing with Google, Nadella mentioned that Microsoft’s (global) market share in search is only 3%, whereas Google holds 97% of the market. He stated that in such a scenario, even a small gain is an “exciting moment.” He went on to say that Google is a very strong company and will emerge stronger. He also praised Google’s AI Chatbot Board and Project Gemini, which are still in development.
Discussing Bing and the board, Microsoft’s CEO noted that while change is happening, it is a slow-moving transformation. He said, “Google can make this transformation, and they’re very committed to it. And you’re right in saying they have to fundamentally change their business model. So, it’s a bit like what happened with us and Windows. Until it became a reality, we had a great business model. So, I think Google has a start for sure because they already have a search engine and all the users on the internet.